Here’s How I Measure Success Now. When I first started grooming, I was trained and taught that succe...

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Here’s How I Measure Success Now. When I first started grooming, I was trained and taught that succe...
5 Easy Fixes for Peace of Mind This Weekend Sarah thought her Ohio grooming salon was doing everythi...
Groom Expo 2025 This past weekend’s Groom Expo was, in many ways, consistent with years past. The fa...
Think you have what it takes to be a true Master? Before we get into the traits of a true Master, le...
At The WPGA, we know what it takes to build a modern grooming career and it goes far beyond how well...
If you’ve ever been told you have to stay at a grooming job for two years or pay back training costs...
What Groomers Need to Do Instead It’s becoming alarmingly common in grooming salons across the count...
How Swipe Culture Is Hurting the Pet Care Industry There’s a growing problem in the grooming and pet...
What Most Students Never Check The pet grooming industry is booming and not all education is created...
The pet care industry is full of passionate, skilled professionals, but still, they are not being ta...
What Pet Professionals (and Pet Owners) Need to Know Let’s talk about something important that affec...
Get connected, stay inspired, and continue growing with the WPGA Scholar Lounge Membership. You’ll gain access to our exclusive online community designed for aspiring pet professionals, students, and industry enthusiasts.
Take Control of the Chaos Running a business can feel overwhelming, but you don’t have to figure it out alone. Join The Groomers’ Boardroom to get the clarity, strategies, and support you need to grow with confidence, protect your time, and finally run the business you’ve been dreaming of.
Imagine every grooming session running smoother, no more stress, no more struggle. In this program, you’ll master proven techniques to handle pet behavior with confidence, keep pets calm, and turn difficult appointments into success stories. Become the go-to expert groomers trust when it matters most.
Turn grooming into healing. In this program, you’ll master advanced treatments for skin and coat health , helping pets feel better, look better, and live healthier. Build trust with clients who want a groomer who truly cares for their pet’s well-being.
Go beyond grooming and truly connect. This program teaches you how to understand an animal’s emotions, behaviors, and needs on a deeper level, creating trust that transforms the pet–owner bond. For those who believe pet care is about heart as much as skill.
Achieve the Pinnacle of Your Grooming Career: Designed for seasoned professionals ready to lead the industry, this program is your path to becoming the expert others turn to for guidance, inspiration, and excellence. If you’re ready to stand out as an elite, highly sought-after stylist, this is where your next chapter begins.
Our partnership with the International Association of Professional Esthetic Groomers (IAPEG) elevates the standards in pet grooming education. Through this collaboration, WPGA offers certification pathways that provide global recognition, empowering groomers to achieve IAPEG credentials and gain credibility worldwide.
Most people stop at the surface. You didn’t. So here are the five lessons I wish someone had whispered to me at the start of my career…